The National Automobile Dealers Association (NADA) initiated the Dealer
Attitude Survey in 1985 to capture dealers' opinions on key industry
issues affecting dealers' relationships with their manufacturers. As
the auto dealers' report card to manufacturers, the semiannual and anonymous Dealer
Attitude Survey enables NADA Industry Relations staff, your NADA dealer
council representative, and your national dealer council chairperson to
address your concerns at meetings with the senior management of each
The NADA Dealer Attitude Survey is conducted exclusively online,
allowing NADA to address your issues in a more timely manner.
for more information.